Never believe that your business model is definitive one
KEY 1
Even though today’s circumstances favor your business model, there are no guarantees that tomorrow will be the same. That’s why:
Accept change without resistance. Convince yourself!
No matter how well things are going, change is an unavoidable constant. If you’re not paying attention, it will overwhelm you: Identify Internal/External changes
Step out of your daily routine. Actively seek change
Observe your environment, keep track of technologies that may affect you, identify new needs of your customers, watch your competitors… Ask yourself: Where should I change to progress? Plan the search for what is changing and what could affect you